Cracking the Audience Code: How AI Supports Smarter Strategy
Tracks
Key Learning #1
AI isn’t just for content, it can help you understand audiences, shape better messaging, and improve the patron journey. This session offers a clear, non-technical look at how AI supports strategic marketing, featuring real examples. You’ll walk away with practical use cases, ethical grounding, and simple ways to start, no tech background required. Designed for marketers, CRM leads, and anyone focused on audience growth.
Key Learning #2
AI isn’t just for content, it can help you understand audiences, shape better messaging, and improve the patron journey. This session offers a clear, non-technical look at how AI supports strategic marketing, featuring real examples. You’ll walk away with practical use cases, ethical grounding, and simple ways to start, no tech background required. Designed for marketers, CRM leads, and anyone focused on audience growth.
Key Learning #3
Explore how AI can evaluate your ticketing and marketing touchpoints to surface areas of friction and opportunity.
Duration
60-Minute Workshop
Ability Level
All
Format
Lecture
Speakers
Director, AI Strategy & Integration at Capacity Interactive